Amazon Prime Day 2017 will be a 30 hour event kicking off in the UK at 6pm BST on the 10th of July and running until midnight on the 11th. Although Amazon doesn’t publish precise numbers, some analysts believe that last year, the site did more than a billion Dollars in revenue on the day.
More than 70% of all online transactions on the day were on Amazon, up from 42% on a regular day. While the sale is only available to Prime members, those who sign up for a 30 day trial now can avail of all the deals on the day.
As keen students of all things online retail and a vendor on the platform, our friends at Caravak Sex Toys thought it might be interesting to look at some of the key facts and figures behind what is now the world’s biggest day of online sales surpassing events like Black Friday and Cyber Monday.
To this end, it has produced the infographic below, which really puts it in context…